True Gear Logotype
Simply Chic is a women’s accessories line under the True Gear brand at Militti Sales & Promotions (MS&P), offering products like purses, wallets, and more. As part of a brand update, True Gear decided to begin incorporating printed and sewn-in logotype tags on applicable Simply Chic products.
Note: At the time of writing, these items are still in production, and the 3D rendering shown does not depict the final product.
Using Adobe Illustrator, I initially developed eight design variations featuring different orientations, type treatments, and styles. This exploratory phase helped move the project forward quickly, leading to minor refinements before finalizing the selected design.
The True Gear® logo is a trademark of Militti Sales & Promotions, LLC. Other company names, marks, and logos mentioned herein are the property of the respective owner and may be trademarks or registered trademarks.